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Durex Sampling by Trendtech Marketing Inc.

Durex Sampling

 

 

 

 


Durex - Valentines Day Cupid Walk

Where: Financial District , Toronto, Ontario

Client: Durex Canada

Product: Durex Condoms

Objectives: Sample new type of condom to male consumers - Encourage immediate purchase

Strategy: Use Valentines Day theme as a link to condom use