Where: Union Station, Toronto, Ontario Client: 3M Canada Product: Disposable Toilet Bowl Scrubbers Objectives: Generate both consumer and media awareness for the product - Encourage immediate purchase Strategy: Offer consumers a free product sample, with a coupon to induce immediate purchase
Where: Union Station, Toronto, Ontario
Client: 3M Canada
Product: Disposable Toilet Bowl Scrubbers
Objectives: Generate both consumer and media awareness for the product - Encourage immediate purchase
Strategy: Offer consumers a free product sample, with a coupon to induce immediate purchase
